Axia Partners
For Axia PartnersPrepared by Leadfins
Schedule the call
№ 01 · A one-weekend investor funnel upgrade

A landing page, four ads, six ad scripts, and a five-minute VSL — all for Fund III.

The Buffett-rule capital-preservation framing Axia leads with, the four-sector recession-resilient mix, the Class A skin-in-game alignment — that is one of the more disciplined positions I have seen in a 506(c) raise in 2026. We built a complete asset set around it, on your brand, ready to test against the live funnel.

Landing page
1site
Image ads
4
Ad scripts
6
VSL script
5min
№ 02 · Landing page

A dedicated investor page built for 506(c) conversion.

An accredited-LP-facing landing page that walks a Facebook click from the Buffett-rule headline to a PPM request without retail-funnel friction. Branded to your gold, ink, and cream paper.

Live · 1 file · mobile-responsive

Axia Partners — Fund III Briefing

Headline → VSL → calendar booking, in that order. Roman-numeral section rules, big editorial numbers, four-sector thesis, offering ledger, dark thesis band, founder split, and a calendar widget.

View live site →
№ 03 · Image ads

Four ads built to outperform the current creative.

Each leads with a different LP motivation — Buffett's capital-preservation rule, four-sector recession-resilient mix, Class A alignment, and the Fund III distressed overlay. Composed in your gold and ink, with the real Axia wordmark, ready for Meta Ads Manager.

Ad 01Buffett's Rule №1
Axia Ad 01
Lead with the strongest unique angle: capital preservation as the structural product, not a marketing tagline.
Ad 02Four Sectors
Axia Ad 02
Editorial 2×2 grid showing the four recession-resilient asset classes that anchor the portfolio.
Ad 03Class A Alignment
Axia Ad 03
Domino-line still life as the visual metaphor for GP-LP alignment in the same units, same waterfall.
Ad 04Distressed Overlay
Axia Ad 04
Editorial Venn diagram showing Fund III's stabilized core paired with the minority distressed sleeve.
№ 04 · Ad scripts

Six ad scripts to A/B against the live campaign.

Each script targets a different LP motivation — Buffett's rule, four-sector resilience, Class A alignment, distressed overlay, operator pedigree, and active cash-flow creation.

Script 01Buffett's Rule
Buffett's Rule №1. Built Into the Fund.
Accredited Investors: Warren Buffett's rule №1 for investing is never lose your principal. Axia Partners built a portfolio on it. Cash-flowing properties across four recession-resilient asset classes, acquired with conservative debt, actively managed for cash-flow growth. → Multifamily · Industrial · RV Parks · Self-Storage → Reg D 506(c) accredited only → All GPs invest as Class A alongside LPs → Schedule a 15-minute call
Headline · Buffett's Rule №1. — Description · 4-sector recession-resilient · 506(c).
Script 02Four Sectors
Four Sectors. One Discipline.
Most syndicators pick one asset class and stretch it. Axia Partners spans four — multifamily, industrial, RV parks, and self-storage — each selected because the cash flow holds when the cycle turns. → Persistent demand, constrained supply → Operational leverage, inflation resistance → Sticky tenancy, low consumer price point Distressed Opportunity Fund III is now open under Rule 506(c). → Read the four-sector thesis
Headline · Four Sectors. One Discipline. — Description · Multi-asset · 506(c).
Script 03Skin in Game
Same Units. Same Waterfall.
Accredited Investors: every Axia GP invests as a Class A Investor. Same units. Same distribution waterfall. No promote-only tranches. The GPs eat from the same plate as the LPs. → Distressed Opportunity Fund III · Rule 506(c) → Founded by ex-Vivint Solar VPs ($1.6B IPO, $3.2B merger) → Three IPOs on the General Partner bench → Schedule a 15-minute call
Headline · Same Units. Same Waterfall. — Description · Class A alignment · 506(c).
Script 04Distressed Overlay
Stabilized Core. Distressed Sleeve.
Axia Distressed Opportunity Fund III is structured as a 70%+ stabilized multifamily value-add core paired with an opportunistic distressed-overlay tranche. The distressed sleeve enhances return potential without abandoning the capital-preservation discipline that runs through every Axia vehicle. → Reg D 506(c) accredited only → All GPs invest as Class A alongside LPs → Get the Fund III deck
Headline · Stabilized Core. Distressed Sleeve. — Description · Fund III · 506(c).
Script 05Operator Pedigree
Three IPOs On the GP Bench.
Accredited Investors: founded by two ex-Vivint Solar sales VPs. Dave Allred and Jeremy Long ran the sales orgs that helped take Vivint Solar through a $1.6B IPO and a $3.2B merger. Add Greg Butterfield (three IPOs as CEO/director) and Travis Wilson (national securities attorney) and the GP bench is unusually deep. → Distressed Opportunity Fund III · Rule 506(c) → Meet the General Partner team
Headline · Three IPOs On the GP Bench. — Description · Operator-led · 506(c).
Script 06Active Cash Flow
Active Cash Flow. Not Market Beta.
We don't bet on cap-rate compression. We acquire cash-flowing properties at fair entry, then actively increase property-level cash flow through hands-on operations. The thesis does not require rent growth, does not require market appreciation, and does not require any macro condition to cooperate. → Distressed Opportunity Fund III now open → Schedule a 15-minute call
Headline · Active Cash Flow. Not Market Beta. — Description · 4-sector value creation · 506(c).
№ 05 · VSL script

The full five-minute script — founder voice, 835 words.

Scrollable. Read it in 5:35 at conversational pace. Drop into a Loom or studio record and you have the hero piece the landing page is built around.

Hook · 00:00 — 00:20

Hi, I'm Dave Allred. I co-founded Axia Partners with Jeremy Long, and we're now opening Distressed Opportunity Fund III to accredited investors under Rule 506(c). If you have spent the last two years repricing your private real estate allocation against a tougher rate environment, I want to spend five minutes on what we built differently.

Opportunity · 00:20 — 02:00

Here is the philosophy that drives every Axia decision.

Warren Buffett's rule number one for investing is never lose your principal. Rule number two is do not forget rule number one. That is the framing every Axia portfolio decision flows out of.

In practice, it means we acquire cash-flowing properties in four recession-resilient asset classes — multifamily, industrial, RV parks, and self-storage — with conservative debt at acquisition. Each of those four sectors was chosen because the tenant demand and the cash flow hold up when the cycle turns. Not because the four together make for a tidy diversification slide.

We then actively increase the cash flow at each property through hands-on operations. We do not bet on cap-rate compression. We do not bet on rent growth. We do not bet on macro conditions cooperating. Our return comes from the operating delta we generate at the property level, on top of a conservative debt structure that protects the downside.

That is the entire thesis. Capital preservation first, active cash-flow creation second, sector-resilience structure underneath both.

Numbers · 02:00 — 03:30

Let me show you the operating record behind that philosophy.

Axia Partners has now launched three institutional fund vintages — Axia Capital Fund I, Axia Value Development Fund, and now Axia Distressed Opportunity Fund III, which is open. Our portfolio spans assets like Triple R RV Resort, The Bellevue at 1045, The Brooks, Heritage Cove, Lakeview Cove, Cedar Lane, Midtown Park, and Storages R Us across the four sectors.

Fund III is structured as a stabilized multifamily value-add core paired with a minority distressed-opportunity sleeve. The distressed component represents a minority share of total fund equity, by design, because the entire firm's identity is capital preservation. The distressed sleeve enhances return potential without abandoning the discipline.

Every Axia General Partner invests as a Class A Investor alongside the LPs — in the same units, on the same distribution waterfall. No promote-only tranches. That is unusual in private real estate, and it is intentional. The structure forces alignment with limited partner outcomes over the full hold period.

Track Record · 03:30 — 04:30

The General Partner bench at Axia is unusually deep for a fund of this size.

My co-founder Jeremy Long and I both served as Vice Presidents of Sales at Vivint Solar, where we helped take the company through a one-point-six billion dollar IPO and a three-point-two billion dollar subsequent merger.

Greg Butterfield, one of our General Partners, has served as CEO of three companies that went public — Altiris, VivintSolar, and as lead independent director at Omniture. He is in the Utah Technology Hall of Fame.

Travis Wilson, also a General Partner, is a national corporate securities attorney who previously co-managed Wilson Pacific Partners across three thousand-plus residential units and one million-plus square feet of commercial product.

Brandon Fugal, Chairman of Colliers International for Utah, sits on our endorsement carousel.

Terms · 04:30 — 05:15

Axia Distressed Opportunity Fund III is offered under Rule 506(c) of Regulation D, to verified accredited investors. Typical minimum is in the fifty thousand to one hundred thousand dollar range, per the PPM. All limited partners enter as Class A Investors alongside the General Partner team, in the same units, on the same waterfall. K-1 tax treatment.

Distributions are targeted quarterly, subject to property-level performance. The PPM is available after a fifteen-minute fit call with our team.

CTA · 05:15 — 05:35

If the philosophy fits how you think about private real estate and you want the Fund III PPM, schedule a fifteen-minute call using the calendar on this page. We will walk through the four-sector thesis, the active pipeline, and your questions. No retail funnel.

Thank you.

№ 06 · Next step

Worth a 15-minute call to walk through it?

No retail funnel, no follow-up sequence. Take the assets, use what works, ignore the rest. If the package is a fit for the active 506(c) raise, we can discuss what a full retainer looks like. If not, the assets are yours to keep.

Schedule the call →